Country : Singapore
  • Full-time

Head of Customer Retention

Voyagin (a subsidiary of Rakuten, Inc.’s travel division) is the leading tours and activities marketplace in Asia with a mission to help travelers discover and book the best travel experiences across Asia. Its website features over 3,500 things to do including tickets to attractions, sightseeing tours, and reservations at over 150 Michelin-starred restaurants in English, Japanese, and Chinese in over 50 destinations in Asia, in advance or in destination via its mobile-optimized website.

Launched in 2012, Voyagin provides a trusted platform for tours and activities providers (hosts) in Asia to list their experiences; its team of community managers work with each host to curate their activities both online and during the experience, ensuring their quality. Backed by its 100% satisfaction guarantee, multilingual customer support, and verified reviews from actual guests, Voyagin is the best place for travelers to discover and book the best Asia has to offer.


About Your Team

We’re seeing incredible growth, and we believe this is just the tip of the iceberg. We’re looking for Head of Customer Retention; someone who has the ability to identify even the smallest leak in the funnel and create programs to retain our valuable customers.

Although we’re a team of over 50+ members at the moment, the growth team is really a startup within a startup with each member on this small but nimble team as creators of the business. As the Head of Customer Retention, you’ll be responsible for identify and retain customers post acquisition.

About Your Role

On a daily basis, you will:

- Strategize the growth plan and work closely with the product team 
- Run experiments on marketing campaigns as well as on the website to optimize the conversion funnel 
- Create and run email marketing campaigns to engage our customers and cross sell to them 
- Create and run the referral marketing strategy


- Take part in the amazing travel experiences - we have the best things to do in Asia! 
- The chance to contribute to the business in an impactful, meaningful way. As mentioned above, the Head of Customer Retention position is built for entrepreneurs at heart who want to make a difference. 
- Work with a multinational team - not only is our team spread across the globe, but a lot of us also have very diverse backgrounds. At the very least, we promise it'll be interesting. 
- Ability to work with the giants. As part of Rakuten, Japan’s largest e-commerce site and one of the biggest internet companies in the world, there's lots to learn


What we’d like to see in you:

We’re looking for someone creative, data-driven, great at presenting ideas to the rest of the team, and an experimenter - willing to constantly test new things. We’ve looking for someone curious. We’re looking for someone different - someone with an entrepreneurial heart. We’re looking for someone who’ll be willing to get their hands dirty in touching every part of the business and pushing the boundaries. Are you that person? If so, this is the perfect match for you!

We're also looking for the following skillsets:

- 3 - 5 years of experience in email marketing and customer retention 
- Hands on experience strategizing email marketing and referral program 
- Familiarity with A/B Testing (split testing) and running experiments on various digital marketing channels 
- Fluency in English 
- Hands on experience in the creation and optimization of editorial content and copy 
- Good understanding of design and UX processes 
- Proficient in analyzing & presenting data (through presentations, tables, graphs); SQL knowledge a bonus 
- Having been an early part of another startup team a plus 
- Familiarity with Japan or SE Asia, having traveled here in the past (experience in the travel space a bonus)

*If you’re interested in being a travel ninja and changing the landscape of the tours and activities space in Asia, we want to hear from you! Your application is your opportunity to show us your ability to hustle, so feel free to apply if even if you don't check all the boxes.


4000 - 5000 SGD

Total applicants :45 Job posted 5 months ago Total Views : 805 Unique Views : 804 Today Views : 34

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